Competitive Hotel Intelligence

For a hotel to be successful it is critical to have a strong knowledge of the competitive set and market conditions. Often this can be challenging to obtain, particularly for group business or LNR business. With the busy schedules of the management team, time does not always allow to research this information. We provide the following resources to help ensure you have great insight on today’s market conditions and how your hotel is positioned to the competitive set.

Group Rate Intelligence Briefs

Our Group Rate Hotel Intelligence Briefs are a recap of group pricing for your hotel and competitive set for a specific piece of business. The hotel determines the dates, type of inquiry, and competitive set. We then shop all the properties for the same piece of business and recap the pricing quoted for Room Rates, Room Rentals, Starting Lunch Pricing, and Starting Dinner Pricing. You can then see how your hotel is positioned when customers are considering multiple options.

Competitor Intelligence Reports

If you are interested in not only what your competition is quoting, but how they are selling their hotel and selling against your property, we also have our Competitor Hotel Intelligence Reports. We will contact the hotel with an inquiry and evaluate all phases of the sales process including follow-up and written materials. This gives you valuable insight so you can ensure your team is well positioned to outsell your competing properties.

LNR Rate Intelligence Reports

LNR Rate Hotel Intelligence is an excellent resource to learn how your hotel is positioned to the competitive set for local negotiated transient rates. Use these during marketing plan time, for new builds, and during times of negotiation with your customers.

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